What is GivingTuesday? 

GivingTuesday was created in 2012 as a simple way to encourage people to do good. Over time it has grown into a global giving day where hundreds of millions of people celebrate their generosity by giving of their time, skills, and resources to help and enrich the lives of others around them.

This year, GivingTuesday falls on November 28, 2023. Learn more about GivingTuesday here.

Why GivingTuesday is important to RuffleButts?

RuffleButts was founded on the concept of gratitude. Gratitude is our guiding principle each day; it is at the core of all decisions we make. In addition to gratitude, we keep several values close within our culture: the golden rule, resourcefulness, agility, humbleness, and commitment. Learn more about the RuffleButts brand here.

Because these core values are at the heart of our organization, GivingTuesday is of utmost importance to us. This day allows our brand to highlight the importance of operating from the perspective of gratitude.

Who are we partnering with?

We are proud to support Baby2Baby for this year’s GivingTuesday. Baby2Baby is a national non-profit organization that provides children living in poverty with diapers, clothing and all the basic necessities that every child deserves. The organization has provided more than 170 million diapers and has distributed more than 375 million basic essentials to families in need across the country. 


The RuffleButts organization is partnering with Baby2Baby to provide the children they serve nationwide with more than 2,000 puffer jackets and parkas to help keep them warm in the winter months. The partnership between the Baby2Baby and RuffleButts will help ensure vulnerable children have the critical items they need but would otherwise go without.

Join us to support the Baby2Baby Organization.