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THE BABY SHOP
Swoon-worthy shower gifts and tiny treasures for every milestone. 

THE TWIRL DRESS SHOP
Buttery-soft and oh-so-cute. No wonder it’s a bestseller.

NEW SWIM
It’s an endless summer with bright florals, rainbows, and sunshine.

MATCHING MOMENTS
Picture-perfect styles for the pumpkin patch, Thanksgiving, and portraits. 

SCHOOL’S IN SESSION
Head back to school but make fun. New straight-A styles to love.

NOT-SO-BASICS
Our buttery-soft knit tees and bodysuits perfect for layering or personalizing.

THE DENIM SHOP
Classic denim styles in a quality that can’t be beat for boys and girls.

PERSONALIZATION
Special moments just got more special. Personalize your order for just $10.

THE BABY SHOP
Swoon-worthy shower gifts and tiny treasures for every milestone.

LEVELED-UP LAYERING
A final touch for festive fall outfits. Footless ruffle tights starting at $9.99.

MATCHING MOMENTS
Picture-perfect styles for the pumpkin patch, Thanksgiving, and portraits.

YEAR-ROUND SWIM
Classic summer vibes all year long. We always have your favorite swim in stock.

THE BABY SHOP
Swoon-worthy shower gifts and tiny treasures for every milestone.

LEVELED-UP LAYERING
A final touch for festive fall outfits. Footless ruffle tights starting at $9.99.

MATCHING MOMENTS
Picture-perfect styles for the pumpkin patch, Thanksgiving, and portraits.

PRINCESS PARTY
Every little girl's dreams. Fancy dresses perfect for a party - now up to 40% off.